A step toward inclusion

What does it mean to make something under a creative commons license? Is a nice way to get your name out there? A way of finding a following and then turn around and make your next media the profit maker? or can there be a middle ground. make it profitable but make it free. . . profitably free, there’s an oxymoron for you. But just like jumbo shrimp its damn good eatin.

Brazilian film-maker Oona Castro recently received funding from the Brazilian government to make a movie. The budget was small something around 200grand. Castro turned around and made the movie, then licensed it under a creative commons. He released the movie simultaneously in theaters and through p2p networks, with alternate endings. The result a larger audience for the movie. Not only that but Castro asked fans to work on their own endings.

Sounds like a winning combo, to tell you the truth I can’t see the same crowd going to the cinema being interested in watching the film on their computer anyway. I don’t think I’d ever be able to convince my mom to watch a movie on a PC, just as I have friends that I can’t convince to pay for a movie. Sorry MPAA I’d can’t get my boyscout badge by divulging their names though.

One Response to “A step toward inclusion”

  1. Oona Castro Says:

    Hi all, I would like just to make an ammendment on this information. The film maker who did it all - which is written in this post - is Bruno Vianna. I myself (Oona Castro) only wrote an article on his innitiative.
    Cheers, Oona

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